10 FREE Book Marketing Ideas That Work

Free Book Marketing ideas come a dime a dozen in self publishing; which is great. Some people think that you have to spend a lot of money on advertising and promoting your work, but you don’t. Free book marketing is actually the very best form of advertisement for your writing, not paid advertising. 

Of course, you can hire a professional promotional company to implement those free book marketing ideas but if you really want them to be free you can do them yourself. The point is that these are all things that you can do yourself but to save time and keep from having to learn too much, you can hire an experienced and professional company. 

1.    Do book signings. Book signings are a great free book marketing things to do and can be great for sales if you take the right approach. You want to do some publicity before the book signing and invite as many people as you can to come out to your book signing. Don’t go into the signing expecting to sell a lot of books just off of the incoming crowd even if your signing is on a busy day because the people in the bookstore are not there for you.

      Book signings can be a total waste of time for some authors because though people are in the store, they aren’t necessarily interested in your book. To get more people interested in your signing in the store, do some kind of give away, serve treats, or have a contest that interests people. 

2.    Write online articles. A good free book marketing idea here is to submit articles demonstrating your expertise to online magazines for publication as well as free e-zine article submission sites. 

3.    Do freelance writing. Another way to write good articles that are free book marketing is to try to become a column writer for print magazines or newspapers. This builds an audience for you to be able to let know that you are an author.  

4.    Email or mail 100 friends and family seeking support. This is a simple free book marketing idea hat can get you a strong supportive response for your book. 

5.    Send out press releases. Send well written and targeted press releases out every so often to local and niche’ print publications and online publications for to take advantage of the free book marketing they provide by publishing your press release. 

6.    Do speaking engagements. This is an effective free book marketing idea that most authors naturally understand and use the most. You make great money on book sales when you speak. 

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7.    Partner with an Organization. This is a free book marketing option that can get you some really strong bulk orders. Sell your book to non-profits and businesses to hand out to their employees or to use as fund-raisers.  

8.    Do a virtual tour. Go to different blogs and websites and ask them to mention your book.  

9.    Submit your book for review. This free book marketing idea includes contacting magazine, newspaper, and other publications that can do a story on your book.  

10.  Do radio interviews. This is a great way to maximize free book marketing.  

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