Online Marketing for Your Book

Online Marketing has become one of the most vital tools in book promotion. Because of the reach and demand of the internet, you can literally reach millions of people by incorporating online marketing into your book promotional campaign.

Building a great website that offers valuable information, a nice clean and professional look, great monetization of your book, and is optimized for the search engines to find you, will create residual sales for your book. 

Various Tools  

There are many different schools of thought on the internet on what gets the best results when promoting your book. Online marketing offers options such as: 

·         Blogging 

·         Banner ads 

·         Email blast 

·         Pay-per-click 

·         Article marketing 

·         Virtual Book Tours  

·         Amazon Best-Seller Day 

·         Ad placement (on other websites) 

·         Search engine optimization (SEO) 

·         Online Networking, Creating Partnerships 

·         Other 

What’s Worked for Us 

We use a few low-to-no-cost marketing tools for our online marketing strategy and I can say that building partnerships is one of the most powerful tools that we’ve utilized. Take this popular Christian women’s book series called, Refined by Fire, where the authors created a win-win program in which contributing writers submit their story to us and the publishers/compilers create an inspirational book.

They then worked with the contributing authors to sell the book through their website and database/list. The compilers' books are now on several websites for sale which has earned continual sales for both the publishing company and the contributing writers.  

This is online networking and we use this method as a major way of promoting our books. We also write articles and submit them to article sites that pass out your articles to other webmasters searching for content.

By having our resource box at the bottom of each page, we get people coming back to our website for more information after reading our articles. This is a part of the viral marketing concept. 

New Marketing Tools 

We have learned a lot about the recent advancements of scheduling a virtual book tour with multiple web site stops and scheduling an Amazon Best-seller day. This is where you market your book to as many people as you can gain access to buy your book on a certain day that you schedule.  

The goal is for them to buy your book on Amazon that day to raise your book ranking to as close to the #1 spot as possible. The closer you get to number one the better.  

We have not done one of these yet but are planning to do four of them this year for different book titles.  

Solid, Long-Term Marketing Tool 

Probably the most powerful method of online marketing is (SEO) Search Engine Optimization. By optimizing the web pages on your website you will surely become one of the best sites on the net. The company that hosts this site is the very best online marketing company out.  

Site Build It! is not even just a marketing company, the offer a website building program that totally integrates the design, content, (SEO), and monetization aspects of building an online business. Since you are marketing a book, which is the most sold product on the web, you would do very well working with Site Build It!  

We only recently switched our website service from another company to Site Build It! because we have learned that the value of what this company has to offer by trial and error. This company is probably all I have to say about effective, powerful, and profitably marketing your book online.

Online marketing begins and ends with search engine optimization, building a content based website, creating a website that has a nice clean design, and properly monetizing your products and services. That’s all integrated in Site Build It! Click at the bottom of this page to learn more, or just contact us for more information.

If you think this information was helpful and you’re really serious about writing the best book you possibly can, get the best book publishing deal you can and selling thousands and thousands of copies of your book then you need to [CLICK HERE TO LEARN MORE]